
What It Is: “Enterprise-level AI” is an expression that is coming up more in discussion right now. Conceptually, there is a clear distinction between what this likely means (i.e., NOT a set of AI “pilots” or “experiments”), but the definition beyond that feels extremely vague.
Why It Matters: We are in a time that has a lot of similarity to the dotcom era, where new technologies offered the promise of significant business transformation and competitive differentiation, but without necessarily a clear line-of-sight to how that will be accomplished. Organizations with a defined and thoughtful strategy will capitalize on these capabilities faster and more effectively than those who don’t.
Key Concepts
- AI needs to be an integrated element of a business strategy. It’s not about the tools
- Capitalizing on the latest technologies places a strong emphasis on process and architecture
- Governance is critical to ensuring compliance, privacy, security, ethical, and other critical considerations are factored in “up front” to manage exposure once the technologies start being used in production settings
Unpacking the Definition
Use Cases
The phrase Enterprise-level AI itself is understood to express a concept of “done this at scale”, but what exactly does that mean?
If we had an example checklist of platform-level AI-related capabilities in production:
- AI/ML solutions providing near real-time analytics
- Implemented a SaaS application that has “AI features”
- Deployed automation/robotics solutions with PhysicalAI capabilities
- Running Microsoft Office 365 with Copilot enabled
- Providing access to one or more LLMs (ChatGPT, Claude, etc.) with guidelines on acceptable use
- Implemented an AI-enabled customer service or internally focused chatbot
- Ingested a set of documents into a knowledgebase that can be queried using natural language
- Enabling Amazon Q to provide personal productivity capabilities to end users
- Leveraging Claude or other similar tools to automate software development or testing
- Deploying vibe coded applications or allowing end users to develop their own solutions via a platform
- Implementing domain- and company-specific RAG solutions to leverage internal data along with a foundation model to fuel competitive advantage or differentiation
- Exposing agentic capabilities to automate activities that drive productivity, efficacy, quality, etc.
- Integrating agentic and orchestration capabilities to optimize transaction routing and drive process efficiency
This list isn’t meant to be exhaustive, but arguably everything above qualifies as a potential use of AI in an organization today. So, what does Enterprise-level AI mean?
Is it all of the above, some subset, a percentage or ratio of them? If it can mean “any of the above”, then probably nearly everyone working in technology for the last 10 years can claim they’ve implemented AI, and that stops being a differentiator worth discussing.
What’s Missing…
Ok, so I just leaned in on where I believe most people conceptually go with this topic, which is straight to the implementations… but that leaves a LOT out.
What about how these solutions enable and fit with your business and technology strategy?
How are you governing them to ensure you don’t expose customer privacy data, create platforms that waste end-user time creating redundant capabilities, allow malicious code or prompts, keeping track of all the tools in place so licensing compliance (and costs) don’t become issues, etc.?
How are you integrating these efforts, prioritizing, and measuring their value in concert with other technology efforts?
How are you thinking about agents in relation to existing user/roles/personas and workflows? Are they something integrated, something entirely independent, or a combination of both?
Do you have the underlying process and technology infrastructure to enable any or all of the above use cases at scale?
Can you change from one of your chosen AI technologies to a “newer alternative” with minimal business disruption?
Do you have the data governance and data quality mechanisms to ensure insights generated via an AI-enabled solution are valid?
From my point of view, this is what Enterprise-level AI actually is: A disciplined process and infrastructure to identify, prioritize, develop, introduce, and govern AI investments as part of your overall IT portfolio.
With the appropriate operating environment, the nature of the use cases becomes secondary, and the focus is on value creation and business enablement, not the technology being used.
Wrapping Up
There was a time when organizations rushed to invest heavily in the internet and ways it could create competitive advantage. A lot of money was invested, often with less-than-ideal outcomes, and a significant market contraction occurred until we identified the places the technologies made sense, they matured somewhat, and they became more integrated with our organizational DNA.
In the twenty-five years since that time, we have figured most of that out. We generally don’t have separate “eBusiness” teams, projects involving web or internet technologies are included naturally with project portfolios and whatever prioritization processes exist, we ask the value questions (ideally) up front, and we think about delivering solutions across mobile and web platforms without any thought.
There will be a point in time where AI-driven solutions cross over from being interesting and cool experiments to just another way we do our work, and the sooner we start thinking in a more systemic, organized way about how they affect what we do, the better.
The opportunity is there. The question is whether we’ll put strategy high enough on the list of priorities to transform our aspirations to meaningful outcomes.
I hope the ideas were helpful. As always, feedback and reactions are welcome.
Excellence doesn’t happen by accident. Courageous leadership is essential.
Put value creation first, be disciplined, but nimble.
Want to discuss more? Please send me a message. I’m happy to explore with you.
-CJG 09/14/2026

































